给客户报错价格怎么办

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孙思瑶
五星军团-河北金常胜化工科技有限公司

给客户报错了价格怎么办?别慌!教你补救技巧和话术

👉 场景一:价格报高了怎么办?


(真实案例:给德国客户报五金配件多写个0)


🔥 高情商应对3步走:


1️⃣ 找"合理台阶"(给双方留面子)


💡话术核心:"我司刚调整了优惠政策..."




"Good news! We've just upgraded our tiered pricing system. For your order quantity, the actual price should be XXX”




"有个好消息!我们刚更新了阶梯价政策,根据您的采购量,实际价格应为 XXX”




2️⃣ 甩锅给客观因素(但别太假)


💡话术核心:"近期原材料波动..."




"Due to recent steel price adjustments, we're providing VIP clients like you with a locked-in rate of XX“




"最近钢材价格浮动,但为您这样的VIP客户申请了价格保护,本周五前下单仍按XX执行"




3️⃣ 主动认错+给甜头(适用于长期客户)


💡话术核心:"感谢您指出我的疏忽..."




"Thank you for catching that miscalculation! To show our appreciation, we'll include free upgraded packaging"




"感谢您及时提醒报价误差!为表诚意,特别为您免费升级防震包装"




👉 场景二:价格报低了怎么救?


(真实案例:把FOB报成EXW,每单亏$200)


🔥 止血3大招:


1️⃣ 用"附加条款"找补


💡话术核心:"该报价包含特别条款..."




"This promotional price requires 50% deposit within 24hrs and applies to orders over 2000 units"




"本次特价需24小时内支付50%定金,且适用于2000件以上订单"




2️⃣ 捆绑销售拉平利润


💡话术核心:"推荐组合采购方案..."


"For maximum cost efficiency, we suggest combining Model A+B which saves 15% on shipping"




"推荐A+B组合采购方案,综合物流成本可降低15%"




3️⃣ 升级产品保利润


💡话术核心:"该型号即将停产..."




"The quoted model is being phased out. May I suggest the upgraded version with 30% longer lifespan?"




"您咨询的型号即将停产,推荐升级款产品,使用寿命延长30%且价格仅增加8%"




🚨 致命错误千万别犯:


× 装死等客户发现


× 用新账号重新报价


× 临时编造认证要求




✅ 老鸟预防秘籍:


1.报价单加浮动条款:"Prices subject to final confirmation within 24 hours"




2.重要客户采用阶梯报价法(3种版本对比)




3.设置报价复核三人组(业务+技术+财务)




💬 终极话术模板:


"Appreciate your patience as we recalculate to ensure the most competitive offer. The updated proposal will reach you within 2 hours."




"为确保给您最具竞争力的方案,我们正在复核报价细节,2小时内将发送最终确认版。"




请记住:错误已经发生,成为既定事实。过于纠结和自责不仅无济于事,还可能让你陷入更深的情绪困境。错误是学习的好机会,而不是让你沉溺的深渊。调整心态,及时补救,并汲取教训,避免再次发生才是王道。




另外报价错误是检验客户质量的试金石,真正优质的客户会理解合理调整,而揪住小失误不放的,可能本来就不是目标客户。你在救火时,其实也在筛选合作伙伴!

发布时间:2025-09-10 08:09:17
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